UX Writing & Content Strategy
Avanade
UX & Content Strategy Projects:
Additional Projects:
Global Online Retail Client - Generative AI
Pawliday Pet Sitting App
(Microcopy, User Persona, Conversational Design)
A few of my fellow design team members and I worked on a concept for Pawliday - a pet-sitting app with a playful, unique, 60s-motel theme. Pawliday is tailored to each pet's specific needs, giving pet sitters more peace of mind as well as pet parents, so they can travel worry-free, knowing their pets are in good hands.
Technology & skills used: Figma, Mural, Google Docs
The work: User Persona PDF
Conversational Design Exercise PDF
Pawliday Completed Wireframes
Client Praise
★★★★★
”Rachel has drafted a variety of blogs and marketing copy that she has submitted to me directly. Not only is she able to meet deadlines, Rachel produces quality work that doesn’t typically require any editing. In addition, she’s very likeable and pleasant to work with, and has consistently stayed on top of our communications.”
David Gallegos
Team Lead - Accenture